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Just because it’s digital marketing, that doesn’t mean it can’t be entertaining too.

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Safeguarding Business Success: A Guide To Data Protection Regulations And Privacy

Data protection regulations and privacy have become critical considerations for businesses.  Safeguarding user data not only ensures compliance with regulations but also fosters customer trust and protects your business from potential lawsuits and reputation damage. Several clients (who have had lawsuits filed against them) have come to us seeking guidance on this topic.    Today, […]
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Google’s Digital Marketing Playbook: From TikTok Bans To Privacy Wins, Get Ready For The Ride Of Your Digital Lives

Move over TikTok ban and the AMERICA Act—Google is here with its digital marketing playbook, providing essential insights into privacy and measurement solutions. In this 31-page guide, Google unveils updates that will revolutionize how advertisers measure performance and connect with consumers. It’s like Google saying, “Hey marketers, buckle up and get ready for the ride […]
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Meta/ Facebook Limited Data Use Update: Empowering User Privacy in Colorado, Connecticut, and California

To prioritize user privacy, Meta (formerly known as Facebook) is introducing a significant update known as “Limited Data Use.” This update, effective today, June 1, 2023, is specifically designed to enhance data protection for individuals residing in Colorado, Connecticut, and California. By leveraging Meta Business Tools, Meta Audience Network, and customer list custom audiences, Meta […]
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